IronHouse Tasmania came to Zest in 2023 looking for support with social media management. As a brewery, distillery and vineyard offering everything from online sales to bulk stock for bars, pubs and businesses, their challenge was simple – they didn’t have the time to manage their socials consistently in-house.
We stepped in to take the reins, keeping their social presence active, engaging and aligned with their brand. A standout moment? Successfully launching one of IronHouse’s very first Black Friday campaigns. By combining organic social media with a strong eDM strategy, we helped drive some seriously impressive results.
The results spoke for themselves:
- Generated over 30% of year-to-date sales in just two weeks
- Achieved 13,648 post engagements (a 429% increase)
- Grew the audience by 575 followers (29% growth)
- Successfully promoted three whisky products, including one sold-out release
- Reached 48,760 accounts (a 539% increase)
A great example of what can happen when strong strategy, consistent content and the right channels come together.
join us.
Are you ready to take your brand to the next level? Let’s chat. Visit us, give us a call, or drop us a line—and bring coffee if you really want to make us happy!
8:30am-5:30pm Monday-Thursday, Friday 8:30am-1:00pm
